Researcher: Sara Ramos Pinto (RG 6)
Project Designation: UK Subtitling Audiences and Reception Network
Funding Entity: Arts and Humanities Research Council (UK)
Principal Researcher: Carol O’Sullivan
Co-responsible: Sara Ramos Pinto
Research Unit: University of Bristol and University of Leeds
Partners:Zoo Digital, Watershed cinema , SUBTLE, Hyde Park Picture House, ATAA, Reel Solutions, Day for Night, SKY, Iyuno, Mubi
Duration: 2024-2025
Funding: 75000 euros
Website: https://uksubtitlingaudiences.wordpress.com/
Overall description:
Overall description:
The network brings together leading subtitling researchers, a prominent localisation company, subtitling practitioners, agents consulting in production and distribution, exhibitors and two professional associations of audiovisual translators to address key questions in this field and develop innovative methods for audience-focused research.
Research questions
# How do UK audiences use subtitles? How do they feel about them?
# How do stakeholders understand the purpose and uses of subtitling?
# How does stakeholders’ understanding of audience shapes their policies and practices?
# How does subtitling impact audiences understanding and interpretation of subtitled content?
# How can we best collect data on audience preferences?
# Which research methods help our understanding of how subtitles can be optimised for audiences?
# What improvements would UK audiences like to see to subtitles in the future?
# Can subtitles be more aesthetically integrated into content? How?