Researcher: Ester Torres-Simón (RG 6)
Project Designation: El boom cultural japonés y surcoreano en España
Funding Entity: Ministerio de Ciencia e Innovación (Spanish government)
Principal Researcher: Blai Guarné
Research Unit: Universitat Autònoma de Barcelona
Duration: 01/09/2022 a 31/08/2025 (36 months)
Funding: 82.522 euros
Website: https://portalrecerca.uab.cat/es/projects/el-boom-cultural-japones-y-surcoreano-en-espa%C3%B1a-aspectos-cultural-2
Overall description: This project focuses on the study of the circulation of audiovisual productions, the uses of popular culture for strategic purposes and practices for the appropriation of aesthetic influences found in Japanese societies and Korean creative engines.
Given the accelerated increase in cultural consumption practices associated with several expressions of Japanese and Korean contemporary popular culture (audiovisual and literary productions, graphic publications and electronic entertainment, gastronomy, language), this case-study based projects looks at their effects on specific sectors within economics, politics and culture.
Given the intrinsic dynamism that informs these processes from their origin to their reception, the project wants to consolidate an intensive analysis of the global circulation of products and practices associated with Japanese and Korean popular cultures, as well as their social impact in Spain. Thus, case studies look at a) the increase of cultural diplomacy strategies at official institutions in Korea, Japan and Catalonia, with special emphasis on their social, political and economic implications; b) the analysis of human flows between Spain, Korea and Japan, and the broad study of the formative variables involved in the teaching and learning of Japanese and Korean languages in our educational environment. c) the channels and activities of knowledge-transfer and cultural outcomes.